Listed company Treasure Global launches $100 million digital asset financial strategy

According to GlobeNewswire, Treasure Global Inc. (NASDAQ: TGL), a Nasdaq listed company and e-commerce platform operator, announced the launch of a $100 million digital asset fund plan to strengthen its digital infrastructure and support the launch of AI consumer intelligence platforms. The funding for this plan consists of two parts: $50 million from existing equity financing agreements, and $50 million from new investments from strategic institutional investors. The funds will be used in stages to allocate blockchain native assets such as Bitcoin, Ethereum, and regulated stablecoins, with the aim of improving fund efficiency and laying the foundation for future tokenization, loyalty programs, and blockchain settlement systems.